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Why Use a Broker?

The Carrel Company brings over 20 years of experience to a building owner that has vacant space to fill.  Owner’s leasing objectives may vary, but a typical goal is to lease space in the shortest amount of time for the highest possible rate.  The Carrel Company works very closely with its clients to create and implement a marketing plan that works. 

The general steps of the typical marketing plan are as follows:

Pre-Marketing

• Meet with owner to understand goals and objectives
• Analyze the market and suggest rent, T.I.’s, fees, and other terms
• Make recommendations, if necessary, to enhance showability of the space(s)

Marketing

• Design and create marketing flyer
• Install well placed signage on the property
• Submit property information and photos to www.loopnet.com , www.costar.com, and www.carrelco.com for internet exposure
• Inform the brokerage community and broker data bases of property availability
• Host a broker open house, if appropriate
• Continue to expose the property to prospective tenants and brokers in the market
• Keep the owner informed with regular communication and provide feedback

Leasing the Space 

• Show the property to all prospective tenants and brokers
• Prepare or respond to Lease Proposals or RFPs
• Negotiate final terms and conditions
• Prepare lease documentation and exhibits
• Coordinate lease review and comments with the parties
• Orchestrate space planning process and T.I.’s, if any
• Finalize lease documents for execution
• Follow thru until tenant move-in!